THE EMERGING INDUSTRY OF WELLNESS AND NETWORK MARKETING

The Next Trillion
by Paul Zane Pilzer

The Wellness Revolution designed to help introduce business opportunities in the next trillion dollar industry—Wellness!

In The Next Trillion, Pilzer exposes the truth about why half the U.S. population is unhealthy and overweight: Americans have become caught between the economic interests of the trillion-dollar food industry and the trillion-dollar healthcare or “sickness” industry.

In analyzing these two gigantic industrial complexes, Pilzer focuses on an emerging “wellness” industry that will soon occupy an additional one-seventh, or “next trillion,” of the economy—an industry ripe with entrepreneurial opportunities that will eclipse those of today’s Internet-based companies.
In The Next Trillion, Pilzer explains why consumers will turn away from consuming more material goods and instead seek to achieve internal self-improvement—healthier foods, vitamins, nutritional supplements and fitness programs—and why consumers will create a virtually limitless and sustained demand for wellness-based products.
Many of the products that will take this new industry from a few billion dollars to a few trillion are still in the laboratory. Yet, as Pilzer explains, the greatest entrepreneurial opportunities will be in distributing rather than in manufacturing wellness products and services.
The Next Trillion is for business people and consumers wanting to control where one-seventh of their earnings go every year. It is important for anyone who’s ever tried to control their weight or maximize their health, or for anyone working in today’s healthcare industry. And it is a critical must-read for entrepreneurs who want to know where the greatest opportunities lie ahead in the next two decades.
Above all, The Next Trillion offers an exhilarating vision of health and fitness—true wellness that is far more than skin deep.

New direct selling guidelines to spur industry growth

Times of India | Sep 12, 2016, 08.25 PM IST
MUMBAI: The guidelines on direct selling, issued by the Ministry of Consumer Affairs, is expected to spur growth of direct selling in India and drive entrepreneurship, said Anshu Budhraja, CEO, Amway India. Reacting to the new guidelines, Budhraja said Amway India does not charge any entry fee to the distributors and they are free to exit anytime. He said Amway's products are backed by a refund policy. Amway India, which has invested more than Rs 600 crore in a manufacturing facility in India, said the next important step is to ensure that the states adopt these guidelines quickly as that is where the implementation will happen.


According to an Amway study, a majority of Indians can imagine themselves starting a business. "A growing direct selling industry can create self-employment. Amway India provides income generating opportunities to more than 550,000 active distributors and more than 60% of those are women. The direct selling industry also contributes to skill development. For instance, Amway India conducts more than 18,000 sessions during an average 12-month period to equip our distributors with relevant skills," said Budhraja.

Globally, the direct selling industry has grown by more than 20% in the last 4 years and today is a more than $182.8 billion industry. A recent report by FICCI KPMG showcased the potential for direct selling in India, projecting potential growth of more than 800% for the industry - reaching a volume of Rs 64,500 crore by 2025, up from the current Rs 8,000 crore.
http://timesofindia.indiatimes.com/city/mumbai/New-direct-selling-guidelines-to-spur-industry-growth-Amway-India-CEO/articleshow/54296383.cms

Direct Selling Guidelines 2016, brought clarity: India Inc

India Infoline News Service | Mumbai | September 30, 2016, 13:39 IST

The Centre's announcement of "model guidelines" for direct selling, which is expected to boost entrepreneurship and spur growth in the country, has been hailed by India Inc. 

The Centre's announcement of "model guidelines" for direct selling, which is expected to boost entrepreneurship and spur growth in the country, has been hailed by India Inc.

India Inc. termed the move announced in recent past, as progressive and said it would boost the sector.

"We wholeheartedly welcome the new guidelines to regulate Indian direct selling companies, issued by the Ministry of Consumer Affairs to safeguard the interests of consumers, as well as help protect ethical direct selling companies," said Dr. Mahesh Gupta, President, PHD Chamber of Commerce and Industry.

According to our projections, the annual revenue size of the Direct Selling Industry is estimated to reach upto INR 15,000 crore by 2019-20 on account of conducive policy framework and regulatory clarity by the government, he said.

Mr. Sameer Rastogi, Managing Partner India Juris and Chief Advisor Venture Catalyst said “After a long time government has cleared the regulatory scenario in Multi Level Marketing and Direct Selling sector which will help in the growth of Multi Level Marketing and Direct Selling sector without any fear and uncertainty. The guidelines provide clarity to the Multi Level Marketing and Direct Selling Companies at the same time safety to the consumers and direct sellers."

"The guidelines prohibits operation of Pyramid Scheme and the direct seller should not receive remuneration or incentive  for the recruitment or enrollment of new participants, a clarification is required here whether incentive of recruitment or enrolment of new participants excludes the commission received from the sales done by new participants”. added by Mr. Rastogi.